• Enjoy free USPS Priority shipping from Coral Strands on purchases of $150 or more.
  • Coral Strands offers a flexible "Style Now, Pay Later" payment option through Shopify Shop Pay for customer convenience.
  • A beautifully designed gift box offered as a complimentary addition with each order, enhancing the unboxing experience.
  • Coral Strands introduces a loyalty program to reward customers for their continued support and engagement.
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Why Ethically Sourced Gold Matters for Your Jewelry

Karen Moran
Choosing ethically sourced gold for your jewelry is not just a trend; it's a commitment to sustainability, human rights, and superior quality.

The Importance of Ethical Sourcing in the Jewelry Industry

Ethical sourcing in the jewelry industry is essential for ensuring that the materials used do not contribute to environmental destruction, human rights abuses, or unethical labor practices. Consumers today are more informed and conscientious about the origins of their products, making ethical sourcing a vital component of any reputable jewelry business.

By choosing ethically sourced materials, jewelers can help promote fair labor practices, reduce environmental impacts, and ensure that their products are not funding conflict or exploitation. This not only enhances the brand’s reputation but also aligns with the growing consumer demand for transparency and responsibility.

Understanding the Certification and Audit Process

Certification and auditing are crucial steps in verifying the ethical sourcing of precious metals. Suppliers like Rio Grande, a leader in the jewelry industry, ensure that their gold and silver come from refiners listed on the London Bullion Market Association (LBMA). This certification indicates that the refiners are in good legal standing and adhere to strict standards regarding traceability and conflict-free sourcing.

Independent audits are conducted to confirm that all supplies are traceable and conflict-free. These audits provide an additional layer of assurance that the materials meet ethical and legal standards, thereby protecting both the supplier and the consumer.

The Difference Between Gold-Plated and Gold-Filled Jewelry

Gold-plated and gold-filled jewelry may look similar at first glance, but there are significant differences in their quality and longevity. Gold-plated jewelry consists of a thin layer of gold that is electroplated onto a base metal. This layer is often very thin and can wear away quickly, leading to tarnishing and loss of the gold appearance.

In contrast, gold-filled jewelry is made by mechanically bonding a layer of 14-karat gold to a brass core. This process creates a much thicker layer of gold that is more durable and tarnish-resistant. Gold-filled jewelry retains the value of its gold content over time, making it a more worthwhile investment. At Coral Strands, all our gold-filled jewelry is made to exact specifications, ensuring high quality and longevity.

Long-Term Benefits of Ethically Sourced Gold

Investing in ethically sourced gold offers numerous long-term benefits. Ethically sourced gold is not only better for the environment and for human rights, but it also represents a commitment to quality and sustainability. Products made from ethically sourced gold are less likely to be associated with negative environmental impacts or human rights violations, which can enhance the overall value and desirability of the jewelry.

Furthermore, ethically sourced gold often comes with certifications and assurances that add to the product's credibility. This can be a significant selling point for consumers who are increasingly concerned about the ethical implications of their purchases.

Why Choose Coral Strands for Your Ethical Jewelry Needs

At Coral Strands, we prioritize ethical sourcing as an integral guiding principle of our business. All our precious metals, including Sterling Silver and 14K Gold, are sourced from refiners listed on the LBMA, ensuring that they are in good legal standing and that all supplies are traceable and conflict-free.

We never compromise on quality by using inferior materials like 14K gold-plated metals, which tarnish quickly. Instead, we use high-quality gold-filled materials from leading industry manufacturer LeachGarner. Our commitment to ethical sourcing and superior quality makes Coral Strands the ideal choice for consumers who value sustainability, human rights, and long-lasting, beautiful jewelry.

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  • Happy customer proudly showcasing Coral Strands turquoise threader earrings, smiling and enjoying her purchase.
  • A joyful Coral Strands customer,  expressing happiness while showcasing her favorite candy necklace.
  • Several cheerful customers of Coral Strands, happily posing with their purchases, reflecting satisfaction and joy.
  • Happy customer proudly wearing her candy necklace from Coral Strands.
  • More happy customers of Coral Strands proudly wearing her sterling silver threader earrings.
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