10 Thriving Small Businesses Entrepreneurs Can Learn From
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Originally posted by Shane Paul Neil of Huffington Post featuring my former business
It's not the size of the business that matters, it's how well they connect with their customers. Look at any great small business and they share common traits. They work tirelessly to build a reputation and they listen to their customers.
While it's true that there are more opportunities to get noticed than ever for small businesses, there is also more competition than ever. It means that a business can no longer stand still, there is always another new business coming for their spot. And that's why creating an unbreakable bond between brand and brand loyalists is so important.
Care for the customer, attention to detail and providing unique value can get you on this list someday. But it's hard work and perseverance that truly account for a small business being able to do big things. Here are ten businesses that prove there is a payoff for all that hard work.
9. Sweet Lulu's Bakery - Charleston, SC
It's hard not to root for Charleston's Karen Moran -- the retired big city ad executive turned Chief Shuga Momma. Her bakery on wheels a few months ago was a "failed" IndieGoGo. Like many she only raised a fraction of her funding goal. Many small businesses give up at this point. But Karen persevered.
One of her small contributors, Good Morning America's Tory Johnson, gave her advice and encouragement. Karen sold everything she owned to raise more capital. Months after opening the Cooking Channel's Unique Sweets found her. She's been on the show twice. Bill Murray and Reese Witherspoon are celebrity fans and the business is now booming.
Because Sweet Lulu's is not a traditional food truck they are able to get into venues food trucks can't giving this sweet bakery on wheels a competitive advantage.
Read more about 10 Inventive, Thriving Small Businesses Entrepreneurs Can Learn From.